Youssef El Aroui
MULTIMEDIA DESIGNER · 6+ YEARS EXP
KENITRA, MOROCCO (READY TO RELOCATE)

Clean Design.
Practical Digital Solutions.

  • Brand Identity / Visual Direction
  • E-Commerce DTC / Print & Digital Production

Portfolio Index

Selected Works

Structured brand systems, DTC e-commerce assets, and multimedia production built to strict industry standards.

Brand Identity Lamaa Brand Identity

Lamaa Brand Identity

Live Case ↗
CLIENT....................Lamaa Studio
SCOPE....................Identity · Guidelines
TOOLS....................Illustrator · Photoshop
OUTPUT....................Vector · CMYK · RGB
Brand & Packaging Uranx Brand Identity

Uranx Brand & Pack

Live Case ↗
CLIENT....................Uranx
SCOPE....................Visual Identity · Pack
TOOLS....................Illustrator · InDesign
OUTPUT....................Print Ready · 3D Mockup
Brand Guidelines Hayo Brand Guidelines

Hayo Brand Manual

Live Case ↗
CLIENT....................Hayo Natural
SCOPE....................Identity · Illustration
TOOLS....................Illustrator · Photoshop
OUTPUT....................Brand Manual PDF
Social Campaign Trimmer Social Media Design

Trimmer Social Systems

Live Case ↗
CLIENT....................Trimmer Grooming
SCOPE....................Social Content · Ad Creatives
TOOLS....................Photoshop · After Effects
OUTPUT....................Digital RGB · 1080x1350
Logo Design Photo Saidd Logo Design

Photo Saidd Mark

Live Case ↗
CLIENT....................Photo Saidd Studio
SCOPE....................Logo Mark · Typography
TOOLS....................Illustrator
OUTPUT....................Scalable Vector · SVG

Career & Track Record

Professional Experience

Structured track record delivering high-converting brand identities, performance marketing assets, and prepress production files.

Nov 2025 — Jan 2026

Multimedia Designer

Dahbi Group (AI Automation Agency)

Tangier, Morocco
  • Brand Identity & E-Commerce: Developed visual identities and high-performing static ad creatives for international DTC brands (Amarapure & Spottracker), maintaining strict adherence to brand guidelines.
  • Social Media & Video: Produced clean, high-impact video content and motion assets tailored for paid social media advertising campaigns.
  • Pre-Press & Packaging: Designed and prepared technical pre-press production files for various corporate print materials, including gift bags and executive certificates.
  • Digital Signage & Collateral: Created specialized visual assets for digital signage displays and custom event trophies.
2019 — Present

Independent Multimedia Designer

Freelance | Self-Employed

Kenitra, Morocco (Remote)
  • Branding & Digital Marketing: Established distinctive visual identities and high-performing marketing creatives supporting Meta and Google Ads campaigns.
  • E-Commerce Landing Pages: Designed responsive, conversion-focused landing pages for online businesses on YouCan and Shopify platforms.
  • Print on Demand & Apparel: Managed active storefronts on Merch by Amazon & Redbubble; applied technical Direct-to-Film (DTF) textile printing standards.
  • AI-Accelerated Workflows: Utilized Midjourney and Gemini to accelerate concept ideation, storyboarding, and rapid visual asset delivery.

Professional Philosophy

Structure, precision, and business value in every pixel.

Multimedia Designer with 6+ years of experience helping businesses communicate with clarity and impact. I specialize in building clean, professional visual systems that build trust and drive commercial results.

Unlike fleeting trends, I approach design with engineering rigor: structured brand identities, conversion-focused DTC e-commerce assets, and prepress-certified print production. Proficient across the Adobe Suite and Affinity ecosystem, augmented by modern AI-assisted workflows (Midjourney, Gemini).

Core Expertise Key Domains

  • E-Commerce Branding & DTC Systems (Amarapure, Spottracker)
  • Conversion-Focused Landing Pages (YouCan & Shopify)
  • Paid Social Ad Creatives (Meta Ads, TikTok Ads & Google Ads)
  • Pre-Press File Preparation, Corporate Packaging & Signage
  • Print on Demand & Apparel (DTF & DTG Standards)
  • AI-Accelerated Concepting & Prototyping (Midjourney, Gemini)
  • Studio Retouching, Color Grading & Video Production

Software & Tool Stack Production Suite

Adobe Illustrator Adobe Photoshop Adobe InDesign Adobe Premiere Pro Adobe After Effects Affinity Designer Photopea Midjourney Gemini YouCan Shopify Meta Ads TikTok Ads Google Ads

Academic & Technical Formation

Education & Diplomas

Official academic training from vocational and university institutions in Morocco.

2021 — 2022

Technical Training in Graphic Design (Infographie)

Vocational Training Center (OFPPT) — Kenitra, Morocco

2019 — 2020

1st Year — Physical Sciences & Chemistry

Ibn Tofail University, Faculty of Sciences — Kenitra, Morocco

2018 — 2019

High School Diploma — Experimental Sciences (Physics)

Al Qods High School — Kenitra, Morocco

Available for Opportunities

Let’s create high-impact, brand-focused work.

Ready to deliver high-performing brand systems, DTC e-commerce assets, or end-to-end multimedia design. Based in Kenitra, Morocco — available locally or for relocation.

Initiate Project →
Kenitra, Morocco (Ready to Relocate)